Are you growing a personal brand, but frequently feel confused about which parts of yourself you should include in your branding? You're not alone. Personal branding is tricky. But the good news is, you can throw out the popular advice "just be yourself." Let's explore better ways to build your personal brand, messaging and brand positioning.

I’m calling BS on the mountain of things the online marketing industry is telling you you HAVE to do in order to create a winning marketing plan to get clients or sell products and programs for your small business.