Solopreneurs: Your superpower is not knowing what you're doing + the ability to figure anything out.
Transcript
I kind of want to normalize or start normalizing people being able to just say that they don't know what they're doing, which I know sounds kind of weird. But I think if we all raised our hand, and especially really successful business owners, even successful people who are in a "regular nine to five job", and we all raised our hand, we would say like, "Yeah, I don't know what I'm doing most of the time." Because I think we're supposed to project this idea that we always know exactly what we're doing at all times, but that's impossible because there's always new challenges and new things being thrown at us and new projects and new things to develop and new courses or services to provide.
So how could we possibly know how to... There's no rule book and that's what's fun about doing this. There is no rule book. You get to totally make it up. You get to make it up and let it be anything you want. But the only way you get to do that is when you also say, "I don't know what I'm doing and that's okay because I'm going to figure it out because my belief and my knowing that I can figure anything out and create anything and get the results that I want is way stronger than my fear of people thinking that I don't know what I'm doing."
It's like such an oxymoron, isn't it? Because you kind of have to jump into a space where you literally don't know anything, you don't know what you're doing in order to create something new. So why in the world are we all running around like we have this completely figured out when we don't? I mean, obviously embrace your natural skills and talents and offerings and things that you do have figured out, yeah, promote the shit out of those. Amp those up. But also, it's okay to feel like you don't know what you're doing. You should feel like you don't know what you're doing most of the time if you're starting your own business.
Meet Sarah
Sarah is an award-winning Designer, Creative Director & Brand Strategist for billion-dollar companies turned entrepreneur. She’s passionate about empowering online coaches and experts with tools that help them build businesses aligned with their values and lives, not the other way around.